lohaiphone.blogg.se - Click map 4

Click map 4 how to#

You probably want to start off with one page until you get the hang of it. If you are setting up heat maps on multiple pages, pick an objective for each page. Write your goal down on a piece of paper. What is the #1 thing you want every visitor to do on your homepage? Your first step is to choose a goal for each page. Future customers want to know how the bag looks with a laptop inside, when it’s full, when someone is wearing it."

Each image shows a different use or angle for our bags. We used to slave away over the right copy- but now we spend time getting images just right.

It’s obvious that users love the images and want to see what options (size, shoulder strap pad, personalization) they can choose.įounder Adam Kail writes, " Heat Maps have reinforced our need for great images on all of our product pages. Below is a look at the heat map of their top selling product "The Classic" bag. Improving conversion on these pages can have a large impact on the sales and bottom line. They selectively picked their homepage, store page, and their top two product pages.

Testimonial/What Others Are Saying pagesĬase Study: How Bros Leather Supply Co Selects Pages to TestĪ great example of picking the right pages to test comes from Bros Leather Supply Co.

Here is a comprehensive list of the pages you may want to test: If you have an ecommerce store, set up a heat map on your best selling product’s page. If you have a blog, focus on your homepage. Instead, focus on one or two of your most important pages to set up a heat map campaign. Step #1: Pick Your First Page To Testĭon’t test everything right away - that will lead to analysis by paralysis. Here are 5 Steps that will help you create a successful heat map campaign and improve your website. Below is an example of one testimonial page heat map: Heatmap data can sidestep questions about what images to use on your important landing pages. We can then highlight these images for our advertising, or in any featured blogs, as well as look for similar images to highlight in the future." " Heat Maps allow us to see which images people are the most intrigued by. Lindsey Martin, a marketing consultant, uses Heat Maps on her clients’ testimonial pages to see which images worked best.

Which images to reuse for ads, sales pages, and emailsĬase Study: How Lindsey Martin Used Heatmaps to Find High-Converting Images.

What to emphasize, repurpose, and remove from your pages.

If your visitors are distracted by too many choices.

Within a week you'll get super actionable information that you can use to generate more leads and sales from your site. Heat Map tracking allows you to visualize data that Google Analytics can't give you.

Click map 4 how to#

Instead of guessing, you'll know exactly how to transform the design, flow and layout of your website to make visitors (and your bottom line) happy. With Heat Maps, you’ll see exactly how visitors use your site. What is a Heat Map (& Why Does It Matter) The case studies shown feature 1,000,000+ clicks from visitors. We'll also show you real world case studies so you can see how to use heatmap data to improve conversions.

We're going to give you the 5 steps to set up your own Heat Maps and get the most out of them. Heat Maps show you the most strategic opportunities on YOUR site.not someone else’s.ĭon't worry. Today, I’ll show you how to run a heat map analysis using a tool that provides actionable data specifically about how your visitors use your site. There are definite principles that heat map analysis teach and you can take some of that advice, apply it and grow your site-but a cookie cutter approach isn’t the answer. You have a different target audience, a unique product, a one-of-a-kind offering, and don’t share their problems. I think you’ll agree there is one HUGE problem with trying to apply advice from others to your website: their site is completely different from yours. To learn about Sumo’s new apps for growing your business, click here to visit the Sumo home page. Note: The Sumo app referenced inside this blog post has now been deprecated.